Company profile
Local, Canadian, Family-run Print shop in Vaughan, Ontario. This is my go-to print shop to which all of my print designs were made to life, including my personal wedding invitations.
Brand Values
Friendly and Approachable
Honesty and Integrity
Logo
- Inspired by ink droplets
- The use of one primary (blue) and one complementary (orange) colour brought the design up and out of the fixed CMYK colour scheme of other print shops.
Note: A 42 page detailed visual branding guide was also developed for this client.
Business Card
As print-work is their bread and butter, I decided to have some fun with their designs. The business card used 3 different methods requiring precise registration: Die-cut, Spot Gloss, as well as emboss. The face of the card owner was graphically set in spot gloss effect. Instead of an ordinary title, I developed several out of the box descriptive titles for each person.
Stationary
Brochure
Their tri-fold brochure package requires die cut shapes to consistantly emphasize their visual brand. The pocket on the left contains the business card, as well as a few die-cut informational cards. The central area was intended to contain a coupon or brochure leaflets. The large logo shape on the right is intended to be their swatch book held together with a light aluminum bolt and screw at the top-right corner, to portray the different print methods they are capable of.
Website Design
- Built to contain company information in an easy to read format.
- Written in HTML and clean CSS
My Role
As Creative Director at a5Media, I was responsible for designing the look, feel, and brand of entire brand inception from concept and ideation to production.
